It maintains focus on:
- Productive activity to acquire, grow, and retain
- Profitable relationships with functionality for sales planning and forecasting, territories, accounts, contacts, activities, opportunities, quotations, orders, product configuration, pricing, billing, and contracts and Maximize customer loyalty
- Reduce costs
- Boost revenue by transforming your interaction center into a strategic delivery channel for marketing, sales, and service efforts across all contact channels.
- It helps in maintaining good report with customers and company thus enhancing the productivity at all functional stages.